Buying an Existing Home. A few years back, Trulia determined that new homes cost roughly 20% more than similar existing homes (by the way, the same study probably concluded that the sky is blue and that water is wet, but that’s another discussion for another day).  Regardless of the somewhat obvious nature of Trulia’s findings, […]

This is taken from an edition of Priority Pulse that I wrote almost four years ago.  You may think I’m doing this because I’m lazy or I spent the weekend doing something other than think about what to write for this week’s edition – and you’d be right on both counts – but this is something […]

This will be a short entry for this week, I promise.  Short or not, I believe it’s a good reminder for all of us in the real estate world about asking the right questions. Recently, an agent asked me if we did hard-money loans.  “Of course,” was my response.  She gave me a quick sketch […]

In some industries, customer service isn’t nearly as big a deal as it is in others.  For example, when I roll my garbage can out to the curb the night before trash day, I really have no other expectation than the woman or man driving the truck the next day will extend out the big […]

Regardless of how you generate your new business – there are SO MANY different ways to do it – there is one common thing that applies to all the referrals generated: they need to be qualified.  (Even if they’re buying a home with cash, someone is going to step up in the beginning of the […]